Publishing Perspectives: Odyl Aims to Make Facebook Marketing for Authors Easy, Ubiquitous

With over 800 million users, Facebook, in the words of Neil Baptista, has become its own universe. If Baptista has his way, the publishing industry’s portion of that universe will revolve around Odyl, a Facebook application designed to connect authors and publishers with their readers. And Odyl is already well on its way — officially launched in September, Odyl already counts among its clients publishing’s Big Six and heavy-hitters like Jane Fonda, Katie Couric, and Bret Easton Ellis. Read the full story here.

Random House chose Odyl to promote Jane Fonda’s new book PRIME TIME

Jane Fonda is a #1 bestselling author, iconic actress, and workout pioneer. In her #1New York Times bestselling memoir, My Life So Far, Fonda focused on the first half of her extraordinary life in what she called Acts I and II. Now, with her latest inspiring and candid book, Prime Time, Fonda has given us a thoughtfully articulated memoir and guide for how to make the most of life, especially Act III. The book offers readers a blueprint for successful living and maturing by covering topics such as sex, love, food, fitness, self-understanding, spiritual and social growth, and your brain.

On the Prime Time tab, fans can watch videos, buy Fonda’s book, and follow her blog. Under the Free Chapters tab, fans can read excerpts from Prime Time that teach readers how to do a Life Review, offer tips on healthy eating, and workout suggestions. To view the main page, click here!