Case Studies

We’re thrilled to be helping Publishers and Authors to connect with readers on Facebook . Here are just a few examples of the impact Odyl delivers:
FB_angelologyFB_drSeussFB_bretEastonEllisFB_sophieKinsella

Angelology

A covert age-old war between angels and humans serves as the backdrop for Trussoni’s gripping tale of supernatural thrills and divine destinies, and Danielle Trussoni’s legion of Facebook fans wants to know all the exclusive details.  They flock to the Angels tab on her Facebook page to get access to exclusive excerpts, rumors, gossip and to send their friends virtual gifts like Rosaries and Lyre Pendants.  Along the way, her overall number of fans has grown by more than 220 percent. Truly epic.

Dr. Seuss

For an author as beloved as the good Dr. Seuss, the issue of fans is near to moot. With his birthday approaching and Odyl on board the number of fans zoomed up and it soared. In just seven short days the numbers they grew, to more that 34,000 from just 22 [thousand that is]. Celebrate with NEA and do a book giveaway!  They gave the fans a read-letter day!

Bret Easton Ellis

His team used Odyl’s technology to create quiz content that engages fans around Ellis’ works “Less than Zero” and “Imperial Bedrooms.” Frenzied readers rushed to find out “Who’s your IMPERIAL BEDROOMS/LESS THAN ZERO alter ego?” and duly reported the results in Wall Posts drawing in huge networks of friends.  Talk about intense.

Sophie Kinsella

Kinsella’s team has produced campaigns for “Twenties Girl” and “Mini Shopaholic”, leveraging the flexibility and power of Odyl technology to completely rebrand their facebook presence overnight.  Her fan base has grown from 78,00 to over 340,000 fans while using Odyl.



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